Content Manager
Content Manager
The Content Manager is instrumental in shaping our brand’s story, creating imaginative and impactful content that truly engages audiences across all digital platforms. This role plays an essential part in our storytelling efforts, supporting engagement through innovative campaigns and compelling content on our social media channels and websites to drive business growth and enhance staff recruitment. This position is based in Portsmouth, NH with a hybrid schedule.
Key Responsibilities:
- Develop, manage, and execute content strategies for social media, blogs, and websites.
- Oversee daily content creation and publishing to ensure brand consistency and audience engagement.
- Create and execute a winning editorial calendar and content mapping.
- Collaborate with cross-functional teams to align content with marketing strategies, campaigns, and business goals.
- Assist with public relations efforts and thought leadership opportunities.
- Amplify public relations initiatives by leveraging social media platforms to increase brand visibility.
- Blend high quality content with SEO to drive organic traffic.
- Monitor performance metrics to optimize content effectiveness.
- Write, edit, and proofread all content for clarity, style, and accuracy.
- Monitor, analyze, and report on competitor strategies and activity to inform cross-functional teams.
- Assist with event planning.
Requirements:
- Degree in marketing, communications, business, or journalism.
- Proven ability to amplify public relations initiatives by leveraging social media platforms to increase brand visibility.
- Excellent writing, editing, and communication skills.
- Strong knowledge of social media platforms and content management systems (CMS), such as HubSpot and WordPress.
- Ability to work independently and as part of a team in a hybrid work environment.
- Attention to detail and a passion for storytelling.
Experience:
- Minimum 3 years of proven experience in content management, with a focus on social media, blogs, and web content.
- Hands-on experience with AI technology for content generation, including familiarity with AI-powered writing and editing tools.
- Degree in marketing, communications, business, or journalism.
Preferred but not required:
- Aviation experience.
- Experience with luxury brands.
- Graphic design, photography, or video skills.
Work Environment:
The Content Manager role is primarily office-based but also involves participating in events and photo shoots at various offsite locations, including areas around aircraft both inside and outside the hangar. This position may occasionally require light lifting as part of these activities.
If you thrive in a fast-paced, collaborative environment and are eager to make an impact through innovative content strategies, we invite you to explore this exciting opportunity.
PlaneSense, Inc. provides a clean work environment, excellent benefit package, and competitive compensation. We offer equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex (including pregnancy, childbirth, and related medical conditions, sexual orientation, or gender identity), national origin, age, disability, veteran status, or genetics. In addition to federal law requirements, PlaneSense, Inc. complies with applicable state and local laws governing nondiscrimination in employment.